OUR WORK

The Magpie Cakery: A Treat of a Website

Maggie Frith, a semi-finalist on season 4 of the Great Canadian Baking Show, needed a website with a fresh look equally as enticing as her bakes. Her business kept her busy, so she needed a team that could bring her story to life clearly, and beautifully, without a long turn around or having to do it all herself.

Our Solutions 

Building off Maggie’s passion and presence, we: 

  • Refreshed the brand colour palette and fonts.

  • Brought clarity and consistency to The Magpie Cakery’s voice and tone.

  • Created a stunning, custom website that showcased her enticing experiences and delicious offerings.

  • The website highlighted the incredible results of each session, including mouth-watering desserts.

  • Featured her truly irresistible recipes, making the site both engaging and inspiring. 

The Results

Increased Traffic

A remarkable 3x increase in website traffic, boosting visibility significantly!

New Website

A fresh, SEO-optimized website that enhances search rankings and attracts targeted visitors.

User-Centered Experience

Improved user experience (UX) that makes navigation easy and enjoyable for all users.

Clear Opportunities

Clarified offerings that provide clear insights, guiding potential clients effectively.

Compelling Brand

A vibrant updated brand look and feel that captures attention and reflects their identity.

A Little Extra!

Receiving numerous compliments on the new website, fostering excitement and engagement!

Redesigning my website with Bright Light Content was a game-changer for The Magpie Cakery. I love my new website and hear positive feedback all the time, with people loving the thoughtful design and compelling copy.

Working with the BLC team was a delight. They made the website redesign smooth and enjoyable, integrating visual elements, crafting copy, and improving SEO in a way that gave voice, tone, and clarity to my brand. Every bit of it feels just like me; they “baked” in all the joy we love here at The Magpie Cakery!”

Maggie Frith
Owner

It’s Your Turn

Love what you see? Getting your brand there is as easy as 1-2-3. 

  • Let's Talk

    Success is just a phone call (or email!) away.

  • BLC Gets to Work

    Our team leads the way and brings your ideas to life.

  • Relish the Results

    Enjoy the confidence of solutions that meet your goals.

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