We offer a variety of content planning, content creation, and content amplification services to help you achieve your goals. Starting with a strategy, you can mix and match these content services to best suit your needs and budget.
Brand & Content Strategy
Whether you’re looking to overhaul your sales & marketing plan, reinvigorate your company’s blog, launch an internal eLearning program, or establish yourself as a thought leader, the best (really, the only) way to make great content is to start with a great plan.
Your online content must be strategic, sustainable, and authentically you. Great web and social media content doesn’t happen by accident. With careful planning, and both custom-developed and curated content we can help your site, feed, and brand stand out.
eLearning Curriculum Design
Few things are as important as effectively onboarding, training, and developing your staff – especially if you’re looking to grow, scale, or evolve your business (which is all of us, isn’t it?!).
We create smart, engaging, and effective learning content that actually teaches your employees what they need to know to be successful. The best part? Yes, we can create customized training content for a company as complex as yours. Yes, it will be fun and your employees will like learning again. No, it really won’t require too much of your time.
Extracting thought leadership and turning it into business-building content is the name of the game. Our experienced team of strategists, writers, and designers work together to interview, research, write, edit and review high value content.
You talk, we bring your brand to life through content that educates, engages, and inspires action. Our content creation services include:
- Website copywriting (including eCommerce websites)
- Blog posts, articles, and infographics
- Whitepapers, reports, and eBooks
- eMails, eNewsletters, and marketing communications
Social Media Content
Social media requires constant attention and a lot (A LOT!!) of content. We can help you plan your feed, develop engaging multimedia content, and write captions and posts that are strategically sound and sound authentically you.
Whether you’re looking to update your existing training and learning content (why shouldn’t learning be fun, easy, and accessible?!); develop an onboarding or training manual; or launch a new bespoke training program, we can help. Our team does everything from curriculum design, to knowledge capture, to multimedia eLearning content creation, and eLearning quiz and exam development.
Search engine optimization (SEO) is an absolute must if you’re going to be investing in content (or be successful in business). Imagine someone is looking for you online, for the very same topics you’re creating killer content about, but they just can’t find you through Google. What.a.shame! We can audit your website, implement an SEO strategy, and ensure your content is optimized for search.
Ads & Amplification
Sometimes you’ve gotta pay to play! If you’re ready to put your content to work, get more eyeballs on your site, or establish yourself as the leader in your space, an ads and amplification strategy may be required. We set-up, manage, and optimize ad campaigns for Google, Facebook, and Instagram. There are no minimum spends or long-term contracts.
Measurement & Insights
With thousands of possible data points, multiple platform dashboards, and screens and screens of numbers, measurement can see like an impossible task. It’s not impossible but it is imperative. Plan > Execute > Measure > Learn > Repeat. That is the formula to online success. Let us help you measure the right things, turn that data into insights, and turn those insights into successful campaigns.
Workshops & Training
There’s a lot to learn. If you’re looking to teach your team, your community, or your members about the power of content marketing we can help. We deliver online and in-person workshops (90 min & 180 min formats) on topics such as:
- Content Marketing 101
- Content Planning Considerations
- Building an Editorial Calendar
- Social Media for Business
- SEO Basics
- Facebook Ads for Small Businesses
- Nailing Your Narrative
We also do bespoke training and workshops and 1:1 coaching sessions for organizations around the world. Whether you’re looking for new skills, an injection of fresh thinking, or an opportunity to delegate to others, this could be your key to content success.
Let’s Get Started
If you’re ready to get started or want to learn more about our processes and people – let’s talk.eMail Kristy